How Twitter's Engagement Growth Has Changed Over Two Years


What's This?


Twitter-ipo-marketers

Image: Mashable, Christina Ascani



Twitter released its first quarter earnings report for 2014 on Tuesday, and while the social-media company beat its own earnings and revenue estimates, it failed to meet Wall Street's expectations.


Timeline views, Twitter's preferred metric for engagement, saw a 15% year-over-year growth in the first quarter, according to the report. However, the company reported a larger growth — 26% year-over-year — in the fourth quarter of 2013.



The following chart, created by Statista, illustrates how Twitter's year-over-year growth in timeline views has changed since the first quarter of 2012.


Twitter Timeline Views Chart


Have something to add to this story? Share it in the comments.


Topics: Business, chart of the day, Media, Social Media, Twitter




0 comments: