Google AdSense Policies Content and Copyright

It has been made official – if you are a publisher running AdSense and you steal someone else’s content, you can be suspended from AdSense. It has been a part of the AdSense terms that the publisher should have ownership, but it is now specifically included in the AdSense FAQ.

When a publisher steals your content:



If someone is using your content without permission and is running AdSense on that content, you can file a DMCA with Google [google.com]. You can also use this to see those pages removed from the regular Google index.



You need to follow all instructions they give you, for it to be considered a legal DMCA notice, then send an email to the AdSense team at adsense-support@google.com. Once this is done, Google will investigate remove the pages from the index (usually takes about ten days once they have received it), and will either warn or suspend the publisher. They will also send a copy of the notice to Chilling Effects [chillingeffects.org].



When you are the one publishing the infringed content:



I don’t know how many people file DMCA requests, rather than going the “cease and desist” route, but if you are stealing content from someone, consider yourself warned. Victims of copyright infringement may be more likely to react when they see you making a profit off of their content without permission.



If Google receives a DMCA filing with URLs you are running AdSense on, they can (and have done so) suspended publishers from the AdSense program. The very least they will do is place a block, either on those specific pages or that entire domain, to prevent AdSense from showing on those pages, even if the AdSense script is present. They may also suspend the account until the infringing content has been removed. And yes, they have suspended publishers for copyright infringement when a DMCA has been filed.



When you have been falsely accused of copyright infringement as an AdSense publisher:



You do have options. You can file a Counter Notice [google.com] and then contact the AdSense team once you have done so.

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