Viral Video Recap: Viral Marketing, Super Mario in Sochi and More

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By Ann-Marie Alcántara2014-02-24 00:47:35 UTC

Three viral marketing videos hit the Internet with a splash this week.

The first, direct mail tinged with the smell of catnip to sell bulk cat litter. Cats love it so much, their owners take notice.

See also: 5 YouTube Facts That Will Surprise You

As for competition between delivery companies, DHL seems to be winning — at least this week, with a video featuring the company's delivery service and a surprise visitor... UPS. Coca-Cola also took to social media to show the world a simple tool they’ve created to make us a little more attuned to the world beyond our smartphones.

This week’s tear-jerking moment goes to the dad who surprised his three-year old daughter on her birthday with a special gift: himself. And while the Winter Olympics ended today, the Internet gave us one last laugh with a Super Mario-themed Speed Skating Double Dash.

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Topics: Advertising, cats, coca cola, dhl, Marketing, super mario, Videos, viral marketing, Watercooler, Olympics

Video: YouTube, Coca-Cola Social Media Guard