U2's 'Invisible' Hits Facebook Before Super Bowl Debut to Fight AIDS

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Bono of rock band U2 performs during their 360 world tour stop at the Rose Bowl in Pasadena, Calif.

Image: Chris Pizzello/Associated Press

By Brian Anthony Hernandez2014-02-02 16:58:19 UTC

Fresh off winning Best Original Song for "Ordinary Love" at last month's Golden Globe Awards, U2 is teasing 60 seconds of its new song "Invisible" during a Super Bowl ad break.

Facebook users, however, can get a an early listen of that song via U2's Facebook page, where the band posted a mini documentary Sunday titled, "In The Studio with U2, Making 'Invisible,'" and a link to download the song for free on iTunes (for a limited time). "Invisible" was originally supposed to be available for free for 24 hours after its Super Bowl debut.

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Bank of America will donate $1 for every free download of "Invisible" to RED, which U2's Bono cofounded in 2006 to raise awareness and funds to fight HIV and AIDS in Africa.

"The goal is to explain the story behind the song and this project to their fans, and kick off the 24-hour free download period about six hours earlier," a Facebook rep told Mashable. "As the band lay down the new track 'Invisible' at Electric Lady Studios in New York City, Bono recalls the ideas and inspiration behind it in this Facebook exclusive. This will go directly to their fans first via Facebook instead of waiting until the Super Bowl spot airs."

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Topics: AIDS, Entertainment, Facebook, Music, Red, Social Good, Sports, Super Bowl, Television, U2