How to Watch the Instagram Event Live

What's This?

By Samantha Murphy Kelly2013-12-12 15:05:48 UTC

Live streaming video by Ustream

Instagram's mysterious press event kicks off in New York City on Thursday morning, and fortunately for photo fans, you can watch it all live.

Whether it's the launch of the highly-anticipated Instagram app or the unveiling of other new features, the event will be live streamed starting at 10 a.m. ET.

See also: 12 Most Cliché Photos on Instagram

Although nobody knows what exactly the company will unveil, it's assumed to be significant: Instagram cofounder and CEO Kevin Systrom will be present.

Instagram also created fanfare over today's festivities by sending physical Instagram images printed on canvas to members of the press.

Mashable is on the ground at the event, so follow along with us via the live blog for the latest news and updates.

Image: AFP/Getty Images

Topics: instagram, Kevin Systrom, Social Media